Jessica Taylor is Tesco’s new model for lingerie range

New face and body for new lingerie ad campaign of popular brand Diamond Boutique is Jessica Taylor of 28 who is wife of England cricketer Kevin Pietersen. Her killer body and high profile make her choice for this new collection.

The new lingerie collection has been designed by Michelle Mone founder of lingerie firm MJM International, which owns Ultimo. The Diamond Boutique collection features 12 designs in materials such as silk, satin and chiffon is available from Tesco nationwide, prices start from £7 and officially launches on Tuesday.

The new lingerie collection is described by Tesco as "one of the first high-fashion lingerie lines to be stocked in a supermarket".

Taylor is currently competing on the ITV1 celebrity talent show “Dancing on Ice” and will appear in the series final with her skating partner Pavel Aubrecht next Sunday.

Lingerie designer Michelle Mone said about £60 million deal "The styling and quality of the fabrics will not be compromised at all. But when you're talking about the volumes we'll have in Tesco, you can get incredible deals on fabrics."  New collction will be presented every eight weeks and are available in sizes 32A to 38D for bras and 8-18 for briefs.

Taylor demonstrates her skate-toned forms in a line of sexy photoshots for the lingerie label.

Jessica explains “This is the first time in ages I’ve had lots of time to see people, My life has been so full-on and busy for such a long time. I’m unbelievably excited about having a few months to relax and be normal.”Taylor performed with Liberty X for six years after winning a place through the talent show Popstars she married Pietersen in December 2007.